Need brochure or corporate collateral copywriting?
When you need new words, I’ll provide them.
I'm an experienced copywriter in all forms of marketing collateral.
I help you explain what you do clearly, so you stand out, build trust and become the obvious choice.
I write campaign lines, advertorials, capability statements and brochures that are clear, concise and focused on what your clients care about.
If you’re working with a designer, I’ll supply copy that fits your layout and workflow.
Marketing Copywriting Examples
Take a look at some examples of my marketing copywriting work, including brochures, advertorials, and advertising. Click on the image to read.
Extolla: Trade advertorial
The brief: Advertorial/digital article for key trade publication MHD for supply chain consultants Extolla. The topic: All about ESG and Extolla’s insight into how ESG affects the supply chain with actionable tips to prepare for reporting.
Arrow Metal: Brochure
The brief: A new downloadable brochure for my long-term client Arrow Metal, detailing their perforated metal capabilities and expertise to specifiers, designers, project contractors, and architects.
Building Express: Capability statement/mini brochure
The brief: Labour hire firm Building Express needed a new leave-behind to get across their USPs and unique approach to site-skilling. I drafted a concise capability statement/mini brochure, keeping the copy short and succinct to suit their time-poor client audience.
Extolla: Full page advert
The brief: Copy for a full-page advert in MHD magazine. Brief was to convey Extolla’s USP of hands-on supply chain solutions - not the usual consultant approach of sales presentations - plus team industry expertise. This ad is part of a wider campaign using the strapline I devised: ‘Must be Extolla’ to stand out against competitors.
Baby HQ: Billboard ad copy
The brief: Eye-catching billboard ads for the opening of Baby HQ’s new store. My strategy for ensuring attention - humour! (and my own parenting experiences). I delivered various copy options against a tight deadline, with the launch a huge success.
Hire me as your marketing copywriter: Get a marketing copywriting quote
Complete the form below or email elizabeth@elizabethwilsoncopywriting.com.