What is client-focused website copy - and why does it matter? Here are 5 signs your website copy is too focused on you - and how to fix it!
What is Client-Focused Website Copy? And How to Get It
Why PR-backed Copywriting is Your Big Advantage
Discover why my PR background is a big advantage for your copywriting project - giving you the strategic PR insights to ensure every word builds your reputation in the right way.
Is Your Website Copy Solving Clients’ Pain Points? (Probably Not!)
Struggling to turn website visits into clients? Discover why pain point copywriting is the secret to conversion - especially for law firms!
The Secret to Great Copywriting: K.I.S.S.
Why DIY Copywriting is Bad for Business - And How to Fix It
Are you DIY-ing the copywriting of your brand or business? Here's why it's a bad idea - and how to fix it!
Landing page copy tips to get you more leads
Landing page copy tips to help you get more leads. Find out the key Qs you need to consider about what you’re selling, before you do anything else.
What is copywriting? And why does your business need it?
What is copywriting? And why does your business need it? A quick summary of why a good copywriter should be one of your top sales tools.